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Galaxy Ice Cream - Brand Identity

Galaxy Ice Cream in a cup with sprinkles in outer space

A journey beyond the ordinary

We created this brand with a deep passion for both ice cream and the wonders of the universe. We wanted to offer people an extraordinary ice cream experience that takes them on a journey beyond the ordinary. By combining the enchantment of the cosmos with delightful flavors and imaginative creations, Galaxy Ice Cream allows our customers to indulge in a sweet escape that sparks joy and wonder. We believe that ice cream has the power to transport us to a realm of happiness, and we wanted to share that joy with others through Galaxy Ice Cream.

Why the name Galaxy Ice Cream?

We chose the name to capture the essence of our brand and the experience we offer. “Galaxy” represents the vastness and wonder of the universe, evoking a sense of awe and curiosity. We wanted our ice cream to be more than just a dessert – it’s a cosmic delight that takes our customers on a journey through flavors and textures that are out of this world. The name “Galaxy Ice Cream” reflects our mission to create an otherworldly experience, where every scoop is a delightful adventure.

Describing the brand

Galaxy Ice Cream in a cup with sprinkles in outer space

Sweet indulgence

Galaxy Ice Cream embodies the concept of sweet indulgence with its rich and creamy flavors, decadent toppings, and luscious textures that create a truly indulgent experience for dessert lovers of all ages.

Family-friendly

We believe that the joy of indulging in delicious ice cream is best shared with loved ones, and Galaxy Ice Cream provides a family-friendly atmosphere where parents and children can bond over shared moments of sweetness, creating lasting memories of fun and laughter.

Otherworldly

Inspired by the mysteries and beauty of the universe, Galaxy Ice Cream introduces a cosmic twist to the world of frozen treats, inviting customers to embark on a celestial journey filled with extraordinary flavors and captivating experiences.

The logo

Galaxy Ice Cream logo ice cream planet logomark logotype combination mark

Logo possibilities

Galaxy Ice Cream logo possibilities logomark logotype combination mark banner circular logo

Colors inspired by the universe

We carefully selected this color palette to evoke the enchanting and vibrant qualities of the universe while reflecting the whimsical and joyful nature of our brand.

Galaxy Ice Cream color palette colors dark cyan steel pink persian blue french violet

Typography

Galaxy Ice Cream typography typographic system headlines subheadlines headings subheadings body copy paragraphs legal copy

Ice cream tub design

Galaxy Ice Cream pint tub package design packaging purple and pink

Brand voice

Galaxy Ice Cream in a cup with waffle cone in outer space with sprinkles

Key characteristics of our brand voice

Our brand language and voice encapsulate a whimsical and joyful journey through the universe of frozen delights. We use playful and imaginative storytelling to transport our customers to a realm where cosmic inspiration meets sweet indulgence. With enchanting experiences and family-friendly fun at the heart of our communication, we delight in captivating our audience with mouthwatering descriptions and interstellar joy. Our brand language is vibrant, engaging, and sprinkled with a touch of magic, inviting everyone to embark on an unforgettable ice cream adventure with us.

Brand language

Galaxy Ice Cream brand language brand voice

Photography guidelines

Capture the joy

Show happy individuals or groups enjoying Galaxy Ice Cream, with genuine smiles and expressions of delight.

Embrace the cosmic theme

Incorporate elements of outer space to create a whimsical atmosphere.

Highlight the product

Ensure that the ice cream product is the focal point of the photograph.

Use vibrant colors

Ensure that the colors in the photographs are vibrant, lively, and visually appealing.

Galaxy Ice Cream photographs images

Join us on a delightful voyage through the galaxy of ice cream